A.P.C. stands for simple and contemporary utility clothing that’s extremely well tailored and chic. Okay, we are all familiar how lovely A.P.C. garments and complete story behind and around the brand are. All-inclusive loveliness, that’s what A.P.C. is, especially if you take a look at their employees. Representing brand’s aesthetic in unpretentious but sophisticated manner, staff from their New York and Paris shops all look like street style stars. A.P.C. barely needs campaign ads with employees like that. Feel free to scroll through the gallery above more than once.
A.P.C. staff at the men’s store, rue Madame, Paris
A.P.C. Staff at Mercer Street shop, NYC
NY folks from West 4th A.P.C. store in NYC celebrating 1st birthday of the shop